Results

The scoreboard.

Client names withheld. Numbers real. Codenames chosen by Mr Johnson, who will not be talked out of the classical theme.

Project Zeus

Signed

Sales and marketing, merged. Why can't marketing be an arm of sales? Nobody had an answer. Now nobody has a marketing department.

Credit servicesRestructure
2→1
departments, remorselessly

Project Minotaur

Delivered

A national retailer with a head office the size of its ambition. We right-sized the former to fund the latter.

RetailEfficiency
11.4%
cost base removed

Project Nero

Delivered

The story broke on a Monday. By Sunday the creditors were calm, the CFO was gone, and the number was moving.

MediaCrisis
6 days
from headline to stability